Star Trek Into Darkness Paramount Pictures Celebrate WWF Earth Hour

As the UK prepares to go ’into darkness’ for WWF’s Earth Hour, Paramount
Pictures is pleased to announce its support with a special ‘Star Trek’ themed
light display which will dim as Earth Hour approaches.

This amazing light show by Paramount, in conjunction with Ars Electonica Futurelab & Ascending Technologies, will see quadrocopters fly into the night sky, forming the Star Trek federation logo beside Tower Bridge on a scale never seen before.  In keeping with Earth Hour’s initiative, the quadrocopters will utilize batteries that were charged in Austria using green energy from the Austrian renewable energy grid specifically for this event.

The event will coincide with WWF’s Earth Hour at 8:30 pm. Along with
key landmarks such as Big Ben, the Houses of Parliament, and The London Eye going dark, the quadrocopters will turn off their glow in support of Earth
Hour.

To signal the end of Earth Hour at 9:30 pm the quadrocopters will reform the Star Trek logo above London’s skyline.

The logo formation will hover about 36m (118ft) above the ground at the lowest point and the highest point (the tip of the logo) will be at approximately 130m (426ft) above ground. The total height of the logo will be approximately 94meters (308ft).

The light show can be captured from the main location at Old Billingsgate Walk, giving a view of Tower Bridge and City Hall.  Other vantage points for the public are the Tower of London and on location at Potters Field Park, Tooley Street, Southwark, London SE1 2AA.

John Fletcher, Director of Marketing for Paramount Pictures UK said “We are very pleased to go ‘into darkness’ with the rest of the world in support of Earth Hour. It seems fitting to be associated with such a global cause.”

Kellie Rollings from WWF said “WWF is delighted that Paramount is
supporting this year’s Earth Hour event. Millions of people around the world take part in Earth Hour year on year and we’re always looking for innovative ways to get our message out there. It’s fantastic that Paramount has chosen to
mark the hour by dimming their lights at this unusual light display.”

“STAR TREK INTO DARKNESS” is written by Roberto Orci & Alex
Kurtzman & Damon Lindelof and directed by J.J. Abrams.  Abrams is producing with Bryan Burk through Bad Robot Productions, along with Lindelof, Kurtzman and Orci. Jeffrey Chernov and Skydance Productions’ David Ellison, Dana Goldberg and Paul Schwake are the executive producers.

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Published by Andrew Germishuys

Founder of SAMDB, Andrew has worked full time in the film industry since the early 2000's. He has trained as an actor, completing his LAMDA Gold Medal, and attending many courses in Cape Town acting studios, with masterclasses with some of the international industries top directors, producers and filmmakers. Working as an actor and armourer in the film and television industry have given Andrew a great balance of skills across the board when it comes to the entertainment industry. Catch him on Twitter: twitter.com/andrewgerm_za And IMDb: www.imdb.com/name/nm5390453/

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