Nu Metro Cinemas opened the first ever 4DX cinema in Africa at Nu Metro V&A Waterfront on 16 December 2015. One month of business has seen STAR WARS: THE FORCE AWAKENS in 4DX achieving ground-breaking box office results. Nu Metro has now confirmed that POINT BREAK will share the bill with the 7th instalment in the STAR WARS saga from this Friday, 15 January 2016
The popularity of this revolutionary new cinema format has been proven with most of the 4DX shows for STAR WARS: THE FORCE AWAKENS reaching sold-out status for the past month. This achievement is further highlighted by the fact that some shows were sold out weeks in advance, with customers arriving at the cinema specifically asking to buy tickets for the film in the 4DX format (it has also been showing in the standard 2D/3D formats at the Nu Metro V&A cineplex).
Following this phenomenal opening, Nu Metro Cinemas will be showing POINT BREAK in 4DX, along with STAR WARS: THE FORCE AWAKENS in 4DX, at the Nu Metro V&A Waterfront cinema from this Friday. The two films will alternate showtimes daily.
“Nu Metro Cinemas would like to extend a big THANK YOU to the thousands of customers who have supported 4DX during the past month. We wanted to give South Africa a truly immersive cinema experience, and it has been embraced as such,” stated Nitesh Matai, GM for Nu Metro Cinemas. “4DX fulfilled those expectations as the new 4D cinemas involve all five senses for consumers to enjoy a cinema outing like nothing else they’ve seen, heard, or felt before. With the introduction of 4DX, Nu Metro Cinemas has now joined an elite group of cinema chains using this technology, and showcasing popular blockbusters in this exciting new cinema format.”