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iFlix Partners With Safaricom In Kenya: Say Hello To Unlimited Entertainment

Customers who register on iflix on 19th March 2018, will enjoy the maximum 60-day entitlement

iflix (www.iflix.com), the world’s leading entertainment service for emerging markets, today announced a partnership with Safaricom (www.Safaricom.co.ke) to give the firms’ customers up to 60 days of unlimited access to iflix’s service with thousands of the world’s best TV shows, movies and more on every device they own.

Customers who register on iflix on 19th March 2018, will enjoy the maximum 60-day entitlement. With over 220 studio and distributor partnerships worldwide, iflix offers subscribers the most extensive selection of iconic, critically-acclaimed TV series and fan-favourite films both internationally and locally available, including hit titles such as The Big Bang Theory, Suits, The Flash, Arrow, Hercules, Mission Impossible, and more. As well as Bollywood hits ABCD, Chennai Express, Phantom, and PK.

On the African front, iflix offers such Nollywood titles as Head Gone, Jenifa’s Diary, The Visit, Bukas and Joints and much more. Local fan favourites include Mchungaji, Beneath the lies, Keep Moving, Dear Mother, For the love of her Son, Inner Beauty, Blood Ties and iflix Originals to be announced.

Safaricom Director for Consumer Business, Sylvia Mulinge, said: “iflix has done an exceptional job in spearheading the entertainment revolution in emerging markets globally. What distinguishes iflix is its constant innovation and commitment to offering its customers an exceptional and entertaining digital experience, which is at the heart of what Safaricom stands for. We believe this partnership will go a long way in meeting the entertainment needs of our customers.”

iflix co-founder and Group CEO, Mark Britt said: “Today is an important milestone for iflix. We are thrilled to make our world-class service available in Kenya and partner with Safaricom, one of the country’s leading communications services provider for our launch. iflix is passionate about local consumers in Kenya. We are committed to offering them the largest selection of entertainment programming, entirely on their terms through a personalised and localised service, to stream or download on any device of their choice.”

iflix Head of East Africa, Paul Coogan added: “We are incredibly excited to bring iflix’s world-class service to Kenya. With the largest selection of the best TV shows and movies from all over the world, iflix is primed to revolutionise the way we as Kenyans consume entertainment. We have a deep understanding of Kenyan consumers and look forward to partnering with Safaricom to deliver on this. Our service in Kenya is for a Kenyan audience! From content selection to marketing, the customer is at the core of everything we do.”

Currently available in 25 markets across Asia, MENA, and sub-Saharan Africa, iflix offers consumers a vast library of top Hollywood, regional, and local TV shows and movies including many first run exclusives and award-winning programs, each subscription allows users to access the service on up to five devices, including phones, laptops, tablets, and television sets, for viewing wherever, whenever.

For new subscribers, iflix offers a complimentary one-month trial with full access to its service, features and content, with no credit cards or payment details required. Go to www.iflix.com to register.

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Econet Media’s Kwesé And iflix Deepen Partnership

Kwesé and iflix partner to strengthen SVOD service in sub-Saharan Africa

iflix (www.iflix.com), the world’s leading entertainment service for emerging markets, and Econet Media’s pan-African media company, Kwesé (www.Kwese.com), are thrilled to announce an expansion of their ground-breaking partnership in sub-Saharan Africa.

Kwesé has acquired a significant stake in iflix Africa, which will now form part of Kwesé’s diverse broadcast offering, as the core vehicle to deliver seamless mobile experiences to millions of viewers in Africa. Having set up operations in Nigeria, Kenya, Ghana and South Africa, iflix offers users the region’s most extensive collection of highly acclaimed local African and international series and movies, including first-to-market exclusive programming. This, in partnership with Kwesé’s broadcast operations and footprint, will create an exceptional mobile offering for consumers on the continent.

Both companies have committed extensive resources with local and international expertise in mobile entertainment to serve Africa’s diverse markets. Econet Group Founder and Executive Chairman, Strive Masiyiwa remarked: “We are thrilled to deepen our operating partnership with iflix to lead the transformation of media in Africa. Our companies share a mutual passion for innovation, along with a deep understanding of the culture and evolution of digital businesses. Mobility in content consumption has grown exponentially in Africa and by partnering with iflix Africa we are ensuring that we are not only taking part in the evolution, but are leading the movement.”

The partnership between iflix and Kwesé ensures the delivery of relevant and compelling content on the best possible platforms. iflix Group Co-founder and Chief Executive Officer, Mark Britt said: “The strengthening of our relationship with Econet Group is a huge milestone for iflix. Following the initial phase of building our business in Africa, we have seen tremendous growth across our operating markets, far exceeding our expectations. Econet’s deep experience and success in media and telecoms, will be a huge advantage and enable us to continue to grow rapidly.”

The deal cements Kwesé’s commitment to deliver premium content through unrivalled TV programming, leading sports, up-to-the-minute news and the latest in entertainment. This coupled with iflix’s vast collection of international and African SVOD content, will offer users an unparalleled viewing experience, tailored to meet the needs of Africa’s diverse markets.

Kwesé is currently available in 13 countries with its ground-breaking pay-as-you-watch Pay-TV service, and has built the largest pan-African free-to-air broadcast network showcasing Kwesé Free Sport in over 25 countries. The operating partnership will see iflix drive Kwesé’s go-to-market mobile delivery in each of its territories.

Now available to over one billion consumers across 24 territories throughout Asia, the Middle East and Africa, iflix has established itself as the clear market leader in video streaming. Offering consumers, a vast library of top Hollywood, Asian and Middle Eastern regional, and local TV shows and movies, including many first run exclusives and award-winning programs, each subscription allows users to access the service on up to five devices, including phones, laptops, tablets, and television sets, for viewing wherever, whenever.

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iFlix Signs Multi-Year Deal With Lego, Launches Dedicated Channel In Africa & Middle East

The agreement between iflix and LEGO will see 122 episodes across 10 titles added to the streaming service for fans to enjoy

iflix (www.iflix.com), the world’s leading entertainment service for emerging markets, offering subscribers unlimited access to thousands of TV shows, movies and more, today announced it has entered into a major two-year distribution agreement with LEGO Systems (‘LEGO’) to add a wide range of the most popular LEGO series to iflix’s extensive library of award-winning titles.

iflix will offer its subscribers across the Middle East and Africa unlimited access to both stream and download an incredible selection of LEGO Kids content including Ninjago Masters of Spinjitzu, The Kingdom of Shadows and The Way of The Ninja, Ninjago Masters of Spinjitzu Day of the Departed, Nexo Knights, Friends of Heartlake City, Jurassic World Indominus Escape, Marvel Superheroes Maximum Overload, Marvel Superheroes Avengers Reassembled, DC Superheroes Batman Beleaguered, and City Shorts.

The agreement between iflix and LEGO will see 122 episodes across 10 titles added to the streaming service for fans to enjoy.

iflix Head of Content Africa and the Middle East, Evert van der Veer said: “LEGO is one of the world’s most recognized and beloved brands, and we are excited to bring LEGO’s premium titles to our members both young and young-at-heart on a dedicated LEGO-branded channel for all to enjoy. iflix is committed to providing the best in entertainment from around the world to all our subscribers, and this deal with LEGO is key to delivering on that promise.”

“We are pleased to partner with iflix to bring LEGO content even closer to fans in the Middle East and Africa”, said Gina Costelloe, Senior Content Distribution Manager, IBLE. “Through the extensive library of content available on the new Channels feature, fans of all ages will have direct access to their favorite stories and characters anytime they want.”

Now available to over one billion consumers across 25 territories throughout Asia, the Middle East and Africa, iflix offers consumers, a vast library of top Hollywood, Asian and Middle Eastern regional, and local TV shows and movies, including many first run exclusives and award-winning programs, each subscription allows users to access the service on up to five devices, including phones, laptops, tablets, and television sets, for viewing wherever, whenever.

For new subscribers, iflix offers a complimentary one-month trial with full access to its service, features and content. Go to www.iflix.com to register.

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iflix And NBC Universal Team Up To Offer iflix Users A Huge Slate Of Everyone’s Favourite TV Shows And Movies

iflix (www.iflix.com), the world’s leading Internet TV service for emerging markets, offering subscribers unlimited access to thousands of TV shows, movies and more, today announced it has entered into major multi-year content licensing agreement with NBCUniversal (NBCU) to add a huge selection of the studio’s most popular and critically acclaimed titles to iflix’s extensive library.

Through this deal, iflix subscribers across sub-Saharan Africa will have unlimited access to both stream and download an impressive collection of NBCU content, including the Academy Award®-winning Gladiator, the hit drama series Suits, spine-tingling classic film Psycho and the iflix exclusive series Midnight Texas.

Head of content for Africa and MENA, Evert van der Veer said: “NBCU is one of the world’s most pre-eminent providers of award-winning content. We are thrilled to offer many of their most acclaimed series and movies to consumers across the sub-Sahara African region, reaffirming our commitment to our members to offer the best and widest selection of entertainment content available.”

With over 6.5 million members and over 10 billion minutes streamed since launch, iflix has established itself as the clear market leader in video streaming. Currently available in 25 markets across Asia, MENA, and sub-Saharan Africa, iflix offers consumers a vast library of top Hollywood, regional and local TV shows and movies including many first run exclusives and award-winning programs, each subscription allows users to access the service on up to five devices, including phones, laptops, tablets, and television sets, for viewing wherever, whenever.

For new subscribers, iflix offers a complimentary one-month trial with full access to its service, features and content. Go to www.iflix.com to register.

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iflix Celebrates 10 Billions Minutes Streamed In 2017

iflix (www.iflix.com), the world’s leading entertainment service for emerging markets, is thrilled to share its latest milestone – 10 billion minutes streamed across its platform in 2017.

The achievement, equivalent to more than 19,000 years of content streamed, marks an incredible uptake in user engagement, with cumulative viewing minutes up well over 400% from three billion total minutes streamed at the end of 2016. iflix also maintains one of the highest active mobile viewing durations of any service globally, with an average of 2.5-2.75 hours per session.

The company’s localized content strategy focusing on first-run local movies direct from cinema and a bold slate of original programming has shown the largest gains in viewership, with its local and regional offerings and hyper local Originals accounting for a substantial portion of its viewership numbers.

To date, iflix has commissioned more than 10 Original exclusive projects, including a no-holds-barred stand-up comedy series in Malaysia (Oi! Jaga Mulut), the Phillippines (Hoy! Bibig Mo) and Indonesia (Oi! Jaga Lambe), Indonesian feature film Filosofi Kopi 2: Ben & Jody, its first original Indonesian dramas series Magic Hour: The Series; its first Malaysian drama series, KL Gangster: Underworld; as well as feature film marking the Philippines’ own Queen of All Media, Kris Aquino return to the screen, slated for 2018. The Company’s first Middle East and North Africa (MENA) foray in Originals, Waklinha Walaa, a 60-episode Egyptian TV series, was recently named OTT Production of the Year at the prestigious Broadcast PRO ME Awards 2017.

The iflix app also recently surpassed 12 million downloads from Google Play and Apple iOS stores. The company further announced upgrades to its app performance and functionality, with breakthrough personalisation features and new branded and genre-based Channels, in addition to allowing users to follow celebrity curated Playlists.

iflix Group Co-Founder and CEO, Mark Britt said: “2017 has been an incredible year for iflix. Surpassing 10 billion minutes streamed in just the last 12 months, is a great way to end a year that saw us launching in MENA and Africa with over a dozen new markets, our first Original titles, and so much more. Every one of these milestones is a testament to the hard work, commitment, energy and passion of our ever-growing team of 700 across the world. We also owe a huge thank you to our customers, for sharing their time, feedback and patience, allowing us to continually learn, and improve and get better every day at delivering a service created just for them.”

Now available to over one billion consumers across 24 territories throughout Asia, the Middle East and Africa, iflix has established itself as the clear market leader in video streaming. Offering consumers, a vast library of top Hollywood, Asian and Middle Eastern regional, and local TV shows and movies, including many first run exclusives and award-winning programs, each subscription allows users to access the service on up to five devices, including phones, laptops, tablets, and television sets, for viewing wherever, whenever.

The Campaign

To celebrate the 10 billion minutes streamed milestone, iflix is running the “We Love Ya” campaign across its Facebook pages, to thank fans and subscribers of the service. The campaign, which shares some fun and quirky iflix viewer data, includes a sponsored giveaway of year-long iflix subscriptions to participants in all iflix markets. Check out www.Facebook.com/iflix/ for more details.