{"id":12923,"date":"2021-09-15T16:24:15","date_gmt":"2021-09-15T14:24:15","guid":{"rendered":"https:\/\/www.samdb.co.za\/blogs\/?p=12923"},"modified":"2021-09-15T16:24:16","modified_gmt":"2021-09-15T14:24:16","slug":"no-period-drama-with-lifetime","status":"publish","type":"post","link":"https:\/\/www.samdb.co.za\/blogs\/blog\/2021\/09\/15\/no-period-drama-with-lifetime\/","title":{"rendered":"No Period Drama With Lifetime"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><strong><em>Outreach initiative aimed at addressing period poverty<\/em><\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2020\/08\/lifetime-logo.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2020\/08\/lifetime-logo.jpg?resize=400%2C400&#038;ssl=1\" alt=\"\" class=\"wp-image-10530\" srcset=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2020\/08\/lifetime-logo.jpg?w=400&amp;ssl=1 400w, https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2020\/08\/lifetime-logo.jpg?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2020\/08\/lifetime-logo.jpg?resize=150%2C150&amp;ssl=1 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Lifetime (DStv131), in partnership with South African based NGO Ashraful Aid, has launched a project aimed at helping ease the burden of period poverty experienced by thousands of women and schoolgirls across South Africa.<\/p>\n\n\n\n<p>\u201cSanitary products are expensive, and due to the high rate of poverty in our country thousands of young women suffer extensively every month and many girls are forced to stay home from school simply because they cannot afford sanitary products. Through this campaign, for the price of a snack, you can help a girl child ensure that her schooling doesn\u2019t have to stop when her period starts,\u201d explains Nazarene Khan, Regional Manager of A+E Networks Africa.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/09\/Lifetime-of-the-Month-artwork.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"200\" src=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/09\/Lifetime-of-the-Month-artwork.jpg?resize=600%2C200&#038;ssl=1\" alt=\"\" class=\"wp-image-12924\" srcset=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/09\/Lifetime-of-the-Month-artwork.jpg?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/09\/Lifetime-of-the-Month-artwork.jpg?resize=300%2C100&amp;ssl=1 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Each period hygiene box costs just R50 and contains sanitary pads, a bar of soap, a facecloth, hand sanitiser, wet wipes, a face mask, and underarm roll-on.<\/p>\n\n\n\n<p>\u201cWomen and schoolgirls have always been subjected to structural disadvantages in society and these have been exacerbated by the coronavirus pandemic. The items in the sanitary packs are essential to the health and wellbeing of vulnerable women and girls and will undoubtedly help ease the burden of period poverty,\u201d says Ashraful Aid Executive Director, Suhail Wadee.<\/p>\n\n\n\n<p>All funds raised will go towards the period hygiene boxes which will be distributed to underprivileged women and girls who cannot afford sanitary products.<\/p>\n\n\n\n<p><a>Lifetime, a vibrant female-focused entertainment channel, doesn\u2019t include period dramas as part of its programming line-up. In keeping with the channel\u2019s innate edginess, Lifetime has taken a creative approach to the very serious issue of period poverty by playing on the words \u2018Lifetime doesn\u2019t do period drama, and neither should our schoolgirls\u2019. It is hoped that this original campaign will destigmatise conversations around periods.<\/a><\/p>\n\n\n\n<p>Help Lifetime support women and girls experiencing period poverty by donating today. Visit <a href=\"https:\/\/ashrafulaid.org\/lifetime\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/ashrafulaid.org\/lifetime\/<\/a> and click on donate today and use the reference LIFETIME 131.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.youtube.com\/watch?v=pBb1TREkUdc\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Outreach initiative aimed at addressing period poverty Lifetime (DStv131), in partnership with South African based NGO Ashraful Aid, has launched a project aimed at helping ease the burden of period poverty experienced by thousands of women and schoolgirls across South Africa. \u201cSanitary products are expensive, and due to the high rate of poverty in our&hellip; <a class=\"more-link\" href=\"https:\/\/www.samdb.co.za\/blogs\/blog\/2021\/09\/15\/no-period-drama-with-lifetime\/\">Continue reading <span class=\"screen-reader-text\">No Period Drama With Lifetime<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[214],"class_list":["post-12923","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-lifetime-africa","entry"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/12923","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/comments?post=12923"}],"version-history":[{"count":0,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/12923\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/media?parent=12923"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/categories?post=12923"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/tags?post=12923"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}