{"id":13000,"date":"2021-09-22T16:26:12","date_gmt":"2021-09-22T14:26:12","guid":{"rendered":"https:\/\/www.samdb.co.za\/blogs\/?p=13000"},"modified":"2021-09-22T16:26:13","modified_gmt":"2021-09-22T14:26:13","slug":"dolby-and-justin-bieber-team-up-to-go-inside-the-story-of-his-latest-single-ghost","status":"publish","type":"post","link":"https:\/\/www.samdb.co.za\/blogs\/blog\/2021\/09\/22\/dolby-and-justin-bieber-team-up-to-go-inside-the-story-of-his-latest-single-ghost\/","title":{"rendered":"Dolby And Justin Bieber Team Up To Go Inside The Story Of His Latest Single &#8220;Ghost&#8221;"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/07\/DolbyLogo.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"201\" src=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/07\/DolbyLogo.png?resize=500%2C201&#038;ssl=1\" alt=\"\" class=\"wp-image-12310\" srcset=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/07\/DolbyLogo.png?w=500&amp;ssl=1 500w, https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/07\/DolbyLogo.png?resize=300%2C121&amp;ssl=1 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Dolby Laboratories, Inc. (NYSE: DLB), a leader in immersive entertainment experiences, teamed up with global superstar Justin Bieber to celebrate his latest single \u201cGhost\u201d and a new era for music in Dolby Atmos, which is transforming how music is created and enjoyed. In this\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/youtu.be\/o0cDCBGjY6w\" target=\"_blank\">long-form commercial<\/a>, the world will see the versatility of Justin\u2019s musical talent while exploring \u201cGhost.\u201d Fans looking to connect with Justin on a deeper, more emotional level, can enjoy \u201cGhost\u201d and\u00a0<em>JUSTICE<\/em>\u00a0today in Dolby Atmos on Apple Music.<a href=\"https:\/\/news.dolby.com\/en-WW\/202532-dolby-and-justin-bieber-team-up-to-go-inside-the-story-of-his-latest-single-ghost#\"><\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Experience Justin Bieber Like Never Before In Dolby Atmos | Dolby\" width=\"750\" height=\"422\" src=\"https:\/\/www.youtube.com\/embed\/o0cDCBGjY6w?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>\u201cI believe Dolby Atmos takes music to the next level. It\u2019s game-changing and hits you differently,\u201d said Justin Bieber. \u201cIt\u2019s the best I\u2019ve heard my music. That\u2019s a fact.\u201d<a href=\"https:\/\/news.dolby.com\/en-WW\/202532-dolby-and-justin-bieber-team-up-to-go-inside-the-story-of-his-latest-single-ghost#\"><\/a><a href=\"https:\/\/news.dolby.com\/en-WW\/202532-dolby-and-justin-bieber-team-up-to-go-inside-the-story-of-his-latest-single-ghost#\"><\/a><\/p>\n\n\n\n<p>\u201cToday we are celebrating a new era for music and the story behind &#8216;Ghost,&#8217;\u201d said Todd Pendleton, Senior Vice President and Chief Marketing Officer, Dolby Laboratories. \u201cThrough this exclusive piece, Justin sheds a new light on the inspiration behind his latest single while putting his artistry on full display. When experienced in Dolby Atmos, fans will hear the song like never before.\u201d<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/09\/Dolby_Atmos_X_Justin.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"550\" height=\"309\" src=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/09\/Dolby_Atmos_X_Justin.jpg?resize=550%2C309&#038;ssl=1\" alt=\"\" class=\"wp-image-13001\" srcset=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/09\/Dolby_Atmos_X_Justin.jpg?w=550&amp;ssl=1 550w, https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/09\/Dolby_Atmos_X_Justin.jpg?resize=300%2C169&amp;ssl=1 300w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>The piece was created to celebrate a new era for music in Dolby Atmos. As a driving force in sound innovation, Dolby Atmos pushes the boundaries of creativity so that music can be expressed and felt at its fullest. With Dolby Atmos, Dolby aims to create the strongest bond possible between artists, their stories, and the world. The video was directed by GRAMMY\u00ae-nominated American music video director, commercial director, and filmmaker,\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/boyinthecastle.com\/\" target=\"_blank\">Colin Tilley<\/a>. Colin is one of the most sought-after talents known for his work writing and directing videos for some of the world\u2019s most prolific names in music, including music videos for Justin\u2019s\u00a0<em>JUSTICE\u00a0<\/em>album.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/09\/Dolby_Atmos_X_Justin-2.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"550\" height=\"309\" src=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/09\/Dolby_Atmos_X_Justin-2.jpg?resize=550%2C309&#038;ssl=1\" alt=\"\" class=\"wp-image-13002\" srcset=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/09\/Dolby_Atmos_X_Justin-2.jpg?w=550&amp;ssl=1 550w, https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2021\/09\/Dolby_Atmos_X_Justin-2.jpg?resize=300%2C169&amp;ssl=1 300w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/a><\/figure><\/div>\n\n\n\n<p><em>\u201c<\/em>Ghost\u201d is the latest single from Justin\u2019s multi-platinum sixth studio album&nbsp;<em>JUSTICE,<\/em>&nbsp;which debuted at #1 on the Billboard 200 chart. All 22 songs from the album are available to enjoy in Dolby Atmos on Apple Music, including chart-topping global smashes \u201cPeaches\u201d feat. Giveon and Daniel Caesar, \u201cHoly\u201d feat. Chance The Rapper, \u201cLonely\u201d feat. Benny Blanco, \u201cAnyone,\u201d and \u201cHold On.\u201d Fans can also enjoy other Justin favorites in Dolby Atmos including his recent collaboration with Kid Laroi \u2013 \u201cStay,\u201d one of the top songs on the US charts today.<a href=\"https:\/\/news.dolby.com\/en-WW\/202532-dolby-and-justin-bieber-team-up-to-go-inside-the-story-of-his-latest-single-ghost#\"><\/a><a href=\"https:\/\/news.dolby.com\/en-WW\/202532-dolby-and-justin-bieber-team-up-to-go-inside-the-story-of-his-latest-single-ghost#\"><\/a><\/p>\n\n\n\n<p>To learn more, visit:\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/www.dolby.com\/experience\/justin-bieber\/\" target=\"_blank\">https:\/\/www.dolby.com\/experience\/justin-bieber\/<\/a><\/p>\n\n\n\n<p><strong>About Dolby Atmos<\/strong><a href=\"https:\/\/news.dolby.com\/en-WW\/202532-dolby-and-justin-bieber-team-up-to-go-inside-the-story-of-his-latest-single-ghost#\"><\/a><\/p>\n\n\n\n<p>Dolby Atmos is a completely new way to create and experience music that delivers artistic expression at its fullest capacity, forging a deeper connection between artists and their fans. Music in Dolby Atmos goes beyond the ordinary listening experience by immersing you in the song, revealing details with unparalleled clarity and depth. It gives artists more space and the freedom to fully realize their vision and unlock new levels of emotion in their music for their listeners. Whether it\u2019s hearing the layers of instruments move all around you, catching the subtle breath a singer takes between lyrics, or feeling melodies wash over you \u2013 nothing puts you inside the music like Dolby Atmos.<a href=\"https:\/\/news.dolby.com\/en-WW\/202532-dolby-and-justin-bieber-team-up-to-go-inside-the-story-of-his-latest-single-ghost#\"><\/a><a href=\"https:\/\/news.dolby.com\/en-WW\/202532-dolby-and-justin-bieber-team-up-to-go-inside-the-story-of-his-latest-single-ghost#\"><\/a><\/p>\n\n\n\n<p><strong>About Justin Bieber<\/strong><a href=\"https:\/\/news.dolby.com\/en-WW\/202532-dolby-and-justin-bieber-team-up-to-go-inside-the-story-of-his-latest-single-ghost#\"><\/a><\/p>\n\n\n\n<p>Global superstar Justin Bieber reached #1 on the Billboard Hot 100 for the second time in eight months with his smash collaboration with The Kid Laroi, \u201cStay.\u201d Justin\u2019s eighth career #1 single, \u201cStay\u201d has made history as Bieber becomes the youngest solo artist ever to reach 100 hits on the chart. His certified-platinum smash hit \u201cPeaches\u201d debuted at #1 on Billboard Hot 100 and hit #1 on both the Top 40 and Rhythmic Airplay charts. \u201cPeaches\u201d \u2013 with over 1.5 billion streams worldwide &#8211; is the latest single from Justin\u2019s global #1 album&nbsp;<em>JUSTICE<\/em>, his eighth album to debut at #1 on the Billboard 200. Bieber made history as the first male solo artist to debut at #1 on both the Billboard 200 album chart and Billboard Hot 100 singles chart.&nbsp;<em>JUSTICE<\/em>&nbsp;opened at #1 streaming in 117 countries worldwide and has accumulated over 6 billion streams to date. With over 75 billion career streams and over 70 million albums sold worldwide, Justin reigns as one of the biggest artists in the world. Bieber is the #1 artist on YouTube with over 60 million subscribers worldwide and is the #1 artist on Spotify global with over 75 million monthly listeners. Tickets for Justin Bieber\u2019s Justice World Tour 2022 are on sale now via justinbiebermusic.com and ticketmaster.com.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dolby Laboratories, Inc. (NYSE: DLB), a leader in immersive entertainment experiences, teamed up with global superstar Justin Bieber to celebrate his latest single \u201cGhost\u201d and a new era for music in Dolby Atmos, which is transforming how music is created and enjoyed. In this\u00a0long-form commercial, the world will see the versatility of Justin\u2019s musical talent&hellip; <a class=\"more-link\" href=\"https:\/\/www.samdb.co.za\/blogs\/blog\/2021\/09\/22\/dolby-and-justin-bieber-team-up-to-go-inside-the-story-of-his-latest-single-ghost\/\">Continue reading <span class=\"screen-reader-text\">Dolby And Justin Bieber Team Up To Go Inside The Story Of His Latest Single &#8220;Ghost&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[159],"tags":[252],"class_list":["post-13000","post","type-post","status-publish","format-standard","hentry","category-music","tag-dolby","entry"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/13000","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/comments?post=13000"}],"version-history":[{"count":0,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/13000\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/media?parent=13000"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/categories?post=13000"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/tags?post=13000"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}