{"id":14372,"date":"2022-02-28T15:12:17","date_gmt":"2022-02-28T13:12:17","guid":{"rendered":"https:\/\/www.samdb.co.za\/blogs\/?p=14372"},"modified":"2022-02-28T15:12:19","modified_gmt":"2022-02-28T13:12:19","slug":"nbc-sports-selects-media-production-software-storage-provider-for-2022-olympic-paralympic-winter-games","status":"publish","type":"post","link":"https:\/\/www.samdb.co.za\/blogs\/blog\/2022\/02\/28\/nbc-sports-selects-media-production-software-storage-provider-for-2022-olympic-paralympic-winter-games\/","title":{"rendered":"NBC Sports Selects Media Production Software &#038; Storage Provider For 2022 Olympic &#038; Paralympic Winter Games"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2020\/08\/avid-logo.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"66\" src=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2020\/08\/avid-logo.jpg?resize=150%2C66&#038;ssl=1\" alt=\"\" class=\"wp-image-10462\"\/><\/a><\/figure><\/div>\n\n\n\n<p>NBC Sports has selected Avid<sup>&nbsp;<\/sup>to provide media creation and storage solutions for its production of the XXIV Olympic Winter Games<\/p>\n\n\n\n<p>For more than two decades, NBC Sports has utilized Avid\u2019s award-winning technology to deliver state-of-the-art coverage to viewers throughout the United States<\/p>\n\n\n\n<p>NBC Sports\u2019 broadcast teams will use Avid\u2019s MediaCentral\u00a0platform, Media Composer editing software, and\u00a0shared storage solutions to drive remote and on-site production workflows\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2022\/02\/avid-2022olympics.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"281\" src=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2022\/02\/avid-2022olympics.jpg?resize=500%2C281&#038;ssl=1\" alt=\"\" class=\"wp-image-14373\" srcset=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2022\/02\/avid-2022olympics.jpg?w=500&amp;ssl=1 500w, https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2022\/02\/avid-2022olympics.jpg?resize=300%2C169&amp;ssl=1 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>NBC Sports has selected Avid<sup>&nbsp;<\/sup>to provide media creation and storage solutions for its production of the XXIV Olympic Winter Games, from Beijing, China, February 2\u201320. The announcement was made today by Darryl Jefferson, VP of Post Operations and Digital Workflow, NBC Sports &amp; Olympics, and Jeff Rosica, CEO and President, Avid.<\/p>\n\n\n\n<p>NBCUniversal provides coverage of the 2022 Olympic Winter Games from Feb. 2-20,&nbsp;featuring a Winter Olympics-record 2,800+ hours of coverage across NBC, Peacock, USA Network, CNBC, NBCOlympics.com and the NBC Sports app. The Opening Ceremony was presented on Friday, Feb. 4, live in the morning and again in primetime on NBC and Peacock. Similar to recent Winter Games, NBC\u2019s primetime Olympic coverage began the night before the Opening Ceremony on Thursday, Feb. 3.&nbsp;Coverage began on Wednesday, Feb. 2, on USA Network and Peacock. NBCUniversal is presenting its 18<sup>th<\/sup>&nbsp;Olympic Games, 12<sup>th<\/sup>&nbsp;consecutive overall, and sixth straight Winter Games, all the most by any U.S. media company.<\/p>\n\n\n\n<p>For more than two decades, NBC Sports has utilized Avid\u2019s award-winning technology to deliver state-of-the-art coverage to viewers throughout the United States. NBC Sports\u2019 broadcast teams will use Avid\u2019s MediaCentral&nbsp;platform, Media Composer editing software, and&nbsp;shared storage solutions from its International Broadcast Center in Stamford, Conn., to drive remote and on-site production workflows for its production across multiple platforms.&nbsp;<\/p>\n\n\n\n<p>\u201cNBC Sports again relies on these tools to edit and deliver a wide variety of HDR, SDR, 50 and 60Hz content to each of our businesses, from cable to our Peacock streaming service,\u201d said Jefferson. \u201cWith every growth and change over the years, Avid has pivoted and helped NBC Sports\u2019 effort with editing and media management workflow tools befitting the herculean production efforts of the Games.\u201d<\/p>\n\n\n\n<p>\u201cThe scale of creativity and throughput by NBC Sports\u2019 production teams for these events is astounding and they redefine what\u2019s possible for innovative event coverage each and every time,\u201d said Rosica. \u201cThese events have consistently been a proving ground for new ideas, new technologies and new ways of working. It\u2019s an honor for Avid to collaborate with NBC Sports.\u201d&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NBC Sports has selected Avid&nbsp;to provide media creation and storage solutions for its production of the XXIV Olympic Winter Games For more than two decades, NBC Sports has utilized Avid\u2019s award-winning technology to deliver state-of-the-art coverage to viewers throughout the United States NBC Sports\u2019 broadcast teams will use Avid\u2019s MediaCentral\u00a0platform, Media Composer editing software, and\u00a0shared&hellip; <a class=\"more-link\" href=\"https:\/\/www.samdb.co.za\/blogs\/blog\/2022\/02\/28\/nbc-sports-selects-media-production-software-storage-provider-for-2022-olympic-paralympic-winter-games\/\">Continue reading <span class=\"screen-reader-text\">NBC Sports Selects Media Production Software &#038; Storage Provider For 2022 Olympic &#038; Paralympic Winter Games<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[213,10],"tags":[236],"class_list":["post-14372","post","type-post","status-publish","format-standard","hentry","category-hardware-software","category-television","tag-avid","entry"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/14372","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/comments?post=14372"}],"version-history":[{"count":0,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/14372\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/media?parent=14372"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/categories?post=14372"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/tags?post=14372"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}