{"id":16345,"date":"2022-07-26T17:12:49","date_gmt":"2022-07-26T15:12:49","guid":{"rendered":"https:\/\/www.samdb.co.za\/blogs\/?p=16345"},"modified":"2022-07-26T17:12:50","modified_gmt":"2022-07-26T15:12:50","slug":"avid-delivers-media-production-in-the-cloud-for-tv-news-and-sports","status":"publish","type":"post","link":"https:\/\/www.samdb.co.za\/blogs\/blog\/2022\/07\/26\/avid-delivers-media-production-in-the-cloud-for-tv-news-and-sports\/","title":{"rendered":"Avid Delivers Media Production In The Cloud For TV News And Sports"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><strong>MediaCentral subscription solution enables distributed broadcast and digital production teams to collaborate on their workflows from anywhere<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2020\/08\/avid-logo.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"66\" src=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2020\/08\/avid-logo.jpg?resize=150%2C66&#038;ssl=1\" alt=\"\" class=\"wp-image-10462\"\/><\/a><\/figure>\n<\/div>\n\n\n<p>Avid Media Production in the Cloud delivers the familiar experience of a broadcaster\u2019s high-performance, on-premise workflows&nbsp;<\/p>\n\n\n\n<p>Distributed production teams can now access assignments, assets and media to quickly deliver breaking news across all platforms, from on-air channels to web and social media<\/p>\n\n\n\n<p>With Media Production in the Cloud, teams can now leverage their existing\u00a0MediaCentral workflows, along with integrated\u00a0Avid Nexis cloud storage and Avid\u2019s\u00a0MediaCentral\u00a0| Stream IP ingest solution \u2013 all from the cloud<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>With today\u2019s distributed workforce, broadcasters are increasingly using the cloud as a production platform to quickly produce content around the world. Avid\u2019s Media Production in the Cloud workflows can be stood up right alongside organizations\u2019 existing on-premise platforms. Using familiar tools and workflows, broadcasters are finally gaining entry to cloud production without committing to a forklift overhaul or the need for additional training.<\/p><cite>Raul Alba, Avid\u2019s Director of Solutions Marketing, Media and Cloud<\/cite><\/blockquote>\n\n\n\n<p>With thousands of stories breaking daily all over the world, distributed TV news and sports production teams need a reliable, secure solution to bring their workflows to the cloud for anywhere, anytime access. Today\u00a0<a href=\"http:\/\/www.avid.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><u>Avid<\/u><\/a>\u00ae (<a href=\"http:\/\/ir.avid.com\/stockquote.cfm\" target=\"_blank\" rel=\"noreferrer noopener\"><u>Nasdaq: AVID<\/u><\/a>) makes that possible with its\u00a0<a href=\"https:\/\/www.avid.com\/solutions\/media-production-in-the-cloud\" target=\"_blank\" rel=\"noreferrer noopener\"><u>Avid Media Production in the Cloud<\/u><\/a>\u00a0solution. Based on the Avid production tools and platforms that content creation teams already rely on, Avid Media Production in the Cloud delivers the familiar experience of a broadcaster\u2019s high-performance, on-premise workflows so distributed production teams can access assignments, assets and media to quickly deliver breaking news across all platforms, from on-air channels to web and social media.\u00a0<\/p>\n\n\n\n<p>With Media Production in the Cloud, teams can now leverage their existing\u00a0<a href=\"https:\/\/www.avid.com\/products\/mediacentral\" target=\"_blank\" rel=\"noreferrer noopener\"><u>MediaCentral<\/u><\/a>\u00ae\u00a0workflows, along with integrated\u00a0<a href=\"https:\/\/www.avid.com\/products\/avid-nexis\" target=\"_blank\" rel=\"noreferrer noopener\"><u>Avid NEXIS<\/u><\/a>\u00ae\u00a0cloud storage and Avid\u2019s\u00a0<a href=\"https:\/\/www.avid.com\/products\/mediacentral\/mediacentral-stream\" target=\"_blank\" rel=\"noreferrer noopener\"><u>MediaCentral | Stream<\/u><\/a>&#x2122;\u00a0IP ingest solution \u2013 all from the cloud. The combination of these tools enables journalists in the field to quickly access, edit and publish content. Teams can use Avid\u2019s\u00a0<a href=\"https:\/\/www.avid.com\/products\/mediacentral\/mediacentral-collaborate\" target=\"_blank\" rel=\"noreferrer noopener\"><u>MediaCentral | Collaborate<\/u><\/a>&#x2122;\u00a0and other iOS and browser apps to plan and contribute to stories remotely while tracking all aspects of story production.<\/p>\n\n\n\n<p>MediaCentral\u2019s openness gives editors the flexibility to choose\u00a0<a href=\"http:\/\/www.avid.com\/media-composer\" target=\"_blank\" rel=\"noreferrer noopener\"><u>Avid Media Composer<\/u><\/a>\u00ae\u00a0or Adobe Premiere Pro to start working immediately on material as it comes in for fast turnaround of stories that are ready to air and stream across broadcast and digital outlets.\u00a0<\/p>\n\n\n\n<p>\u201cWith today\u2019s distributed workforce, broadcasters are increasingly using the cloud as a production platform to quickly produce content around the world,\u201d&nbsp;Raul Alba, Avid\u2019s Director of Solutions Marketing, Media and Cloud. \u201cAvid\u2019s Media Production in the Cloud workflows can be stood up right alongside organizations\u2019 existing on-premise platforms. Using familiar tools and workflows, broadcasters are finally gaining entry to cloud production without committing to a forklift overhaul or the need for additional training.\u201d&nbsp;<\/p>\n\n\n\n<p>Learn what media organizations are gaining from going to the cloud with their workflows in the Avid e-book \u201cHow Content From Anywhere is Changing Broadcasting\u201d,&nbsp;<a href=\"https:\/\/www.avid.com\/resource-center\/what-can-newsrooms-gain-from-the-cloud?utm_campaign=Q222_news_and_media_prod--expand&amp;utm_medium=organicsocial&amp;utm_source=twitter\" target=\"_blank\" rel=\"noreferrer noopener\"><u>available now on avid.com<\/u><\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2022\/07\/avidcloud-instudio.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"268\" src=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2022\/07\/avidcloud-instudio.jpg?resize=600%2C268&#038;ssl=1\" alt=\"\" class=\"wp-image-16346\" srcset=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2022\/07\/avidcloud-instudio.jpg?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2022\/07\/avidcloud-instudio.jpg?resize=300%2C134&amp;ssl=1 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><figcaption>In Studio<\/figcaption><\/figure>\n\n\n\n<p><strong>Avid Powers Greater Creators<\/strong><\/p>\n\n\n\n<p>People who create media for a living become greater creators with Avid\u2019s award-winning technology solutions to make, manage and monetize today\u2019s most celebrated video and audio content\u2014from iconic movies and bingeworthy TV series, to network news and sports, to recorded music and the live stage. What began more than 30 years ago with our invention of nonlinear digital video editing has led to individual artists, creative teams and organizations everywhere subscribing to our powerful tools and collaborating securely in the cloud. We continue to re-imagine the many ways editors, musicians, producers, journalists and other content creators will bring their stories to life. Discover the possibilities at\u00a0<a rel=\"noreferrer noopener\" href=\"http:\/\/www.avid.com\/\" target=\"_blank\">avid.com<\/a>\u00a0and join the conversation on social media with the multitude of brilliant creative people who choose Avid for a lifetime of success.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"has-extra-small-font-size\">\u00a9 2022 Avid Technology, Inc. Avid, Avid NEXIS, Avid MediaCentral, Avid Media Composer, Avid MediaCentral | Stream, Avid MediaCentral | Collaborate and its logo are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and\/or other countries. All rights reserved. Adobe and Adobe Premiere Pro are either registered trademarks or trademarks of Adobe in the United States and\/or other countries. All other trademarks are property of their respective owners. Product features, specifications, system requirements and availability are subject to change without notice.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>MediaCentral subscription solution enables distributed broadcast and digital production teams to collaborate on their workflows from anywhere Avid Media Production in the Cloud delivers the familiar experience of a broadcaster\u2019s high-performance, on-premise workflows&nbsp; Distributed production teams can now access assignments, assets and media to quickly deliver breaking news across all platforms, from on-air channels to&hellip; <a class=\"more-link\" href=\"https:\/\/www.samdb.co.za\/blogs\/blog\/2022\/07\/26\/avid-delivers-media-production-in-the-cloud-for-tv-news-and-sports\/\">Continue reading <span class=\"screen-reader-text\">Avid Delivers Media Production In The Cloud For TV News And Sports<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[213],"tags":[236],"class_list":["post-16345","post","type-post","status-publish","format-standard","hentry","category-hardware-software","tag-avid","entry"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/16345","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/comments?post=16345"}],"version-history":[{"count":0,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/16345\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/media?parent=16345"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/categories?post=16345"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/tags?post=16345"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}