{"id":187,"date":"2013-03-24T11:48:55","date_gmt":"2013-03-24T09:48:55","guid":{"rendered":"http:\/\/www.samdb.co.za\/blogs\/?p=187"},"modified":"2013-03-24T12:03:49","modified_gmt":"2013-03-24T10:03:49","slug":"star-trek-into-darkness-paramount-pictures-celebrate-wwf-earth-hour","status":"publish","type":"post","link":"https:\/\/www.samdb.co.za\/blogs\/blog\/2013\/03\/24\/star-trek-into-darkness-paramount-pictures-celebrate-wwf-earth-hour\/","title":{"rendered":"Star Trek Into Darkness Paramount Pictures Celebrate WWF Earth Hour"},"content":{"rendered":"

As the UK prepares to go \u2019into darkness\u2019 for WWF\u2019s Earth Hour, Paramount
\nPictures is pleased to announce its support with a special \u2018Star Trek\u2019 themed
\nlight display which will dim as Earth Hour approaches.<\/p>\n

This amazing light show by Paramount, in conjunction with Ars Electonica Futurelab & Ascending Technologies, will see quadrocopters fly into the night sky, forming the Star Trek federation logo beside Tower Bridge on a scale never seen before.\u00a0 In keeping with Earth Hour’s initiative, the quadrocopters will utilize batteries that were charged in Austria using green energy from the Austrian renewable energy grid specifically for this event.<\/p>\n

The event will coincide with WWF\u2019s Earth Hour at 8:30 pm. Along with
\nkey landmarks such as Big Ben, the Houses of Parliament, and The London Eye going dark, the quadrocopters will turn off their glow in support of Earth
\nHour.<\/p>\n

To signal the end of Earth Hour at 9:30 pm the quadrocopters will reform the Star Trek logo above London\u2019s skyline.<\/p>\n

The logo formation will hover about 36m (118ft) above the ground at the lowest point and the highest point (the tip of the logo) will be at approximately 130m (426ft) above ground. The total height of the logo will be approximately 94meters (308ft).<\/p>\n

The light show can be captured from the main location at Old Billingsgate Walk, giving a view of Tower Bridge and City Hall.\u00a0 Other vantage points for the public are the Tower of London and on location at Potters Field Park, Tooley Street, Southwark, London SE1 2AA.<\/p>\n

John Fletcher, Director of Marketing for Paramount Pictures UK said “We are very pleased to go \u2018into darkness\u2019 with the rest of the world in support of Earth Hour.\u00a0It seems fitting to be associated with such a global cause.”<\/p>\n

Kellie Rollings from WWF said “WWF is delighted that Paramount is
\nsupporting this year\u2019s Earth Hour event.\u00a0Millions of people around the world take part in Earth Hour year on year and we\u2019re always looking for innovative ways to get our message out there.\u00a0It\u2019s fantastic that Paramount has chosen to
\nmark the hour by dimming their lights at this unusual light display.”<\/p>\n

“STAR TREK INTO DARKNESS” is written by Roberto Orci & Alex
\nKurtzman & Damon Lindelof and directed by J.J. Abrams.\u00a0 Abrams is producing with Bryan Burk through Bad Robot Productions, along with Lindelof, Kurtzman and Orci.\u00a0Jeffrey Chernov and Skydance Productions\u2019 David Ellison, Dana Goldberg and Paul Schwake are the executive producers.<\/p>\n

\"earthhourstartrek\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

As the UK prepares to go \u2019into darkness\u2019 for WWF\u2019s Earth Hour, Paramount Pictures is pleased to announce its support with a special \u2018Star Trek\u2019 themed light display which will dim as Earth Hour approaches. This amazing light show by Paramount, in conjunction with Ars Electonica Futurelab & Ascending Technologies, will see quadrocopters fly into… Continue reading Star Trek Into Darkness Paramount Pictures Celebrate WWF Earth Hour<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-187","post","type-post","status-publish","format-standard","hentry","category-uncategorized","entry"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/187","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/comments?post=187"}],"version-history":[{"count":0,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/187\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/media?parent=187"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/categories?post=187"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/tags?post=187"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}