{"id":24574,"date":"2026-03-25T20:52:51","date_gmt":"2026-03-25T18:52:51","guid":{"rendered":"https:\/\/www.samdb.co.za\/blogs\/?p=24574"},"modified":"2026-03-25T20:52:51","modified_gmt":"2026-03-25T18:52:51","slug":"kwaito-is-not-dead-kind-podcast-reignites-a-cultural-movement-for-a-new-generation","status":"publish","type":"post","link":"https:\/\/www.samdb.co.za\/blogs\/blog\/2026\/03\/25\/kwaito-is-not-dead-kind-podcast-reignites-a-cultural-movement-for-a-new-generation\/","title":{"rendered":"Kwaito Is Not Dead: KiND Podcast Reignites a Cultural Movement for a New Generation"},"content":{"rendered":"\n<p><strong><\/strong>A new cultural platform is stepping in to reconnect South Africans with the sound that shaped a generation. KiND (Kwaito Is Not Dead), hosted by Sbu MaLawyer, launches on 1 April with Kwaito pioneer Joe Nina as its first guest.<\/p>\n\n\n\n<p>More than a podcast, KiND is a movement to bring Kwaito back to the people.<\/p>\n\n\n\n<p>Built for today\u2019s digital audience, KiND combines storytelling, music, and social media to revive the voices, language, and energy that emerged from South Africa\u2019s townships and went on to define youth culture in the 90s and 2000s.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>A Bridge Between Generations<\/strong><\/p>\n\n\n\n<p>KiND positions itself as a nostalgic and necessary bridge between generations.<\/p>\n\n\n\n<p>From Gen X and Millennials who lived the Kwaito era, to Gen Z and Gen Alpha discovering it for the first time, the platform connects past and present through stories, sound and shared identity.<\/p>\n\n\n\n<p>It asks a simple but powerful question. Waar was jy?<\/p>\n\n\n\n<p>Because Kwaito is not just music. It is memory.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DWUXEvtDUS5\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DWUXEvtDUS5\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><strong>From Township Roots to Global Influence<\/strong><\/p>\n\n\n\n<p>Born in the townships, Kwaito was raw, authentic and groundbreaking. It introduced a new language, a new attitude and a new way of seeing the world.<\/p>\n\n\n\n<p>It also laid the foundation for what came next.<\/p>\n\n\n\n<p>Through this lens, the podcast explores:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The origins of Kwaito in township culture<\/li>\n\n\n\n<li>The role of vernacular and township lingo as cultural identity<\/li>\n\n\n\n<li>The evolution of sound and language over time<\/li>\n\n\n\n<li>The genre\u2019s influence on today\u2019s music landscape<\/li>\n\n\n\n<li>The untold stories of the pioneers who built it<\/li>\n<\/ul>\n\n\n\n<p class=\"has-text-align-center\"><strong>Joe Nina Sets the Tone<\/strong><\/p>\n\n\n\n<p>The debut episode features Joe Nina, one of the genre\u2019s defining voices.<\/p>\n\n\n\n<p>\u201cIt\u2019s about time people understand where Kwaito comes from. It\u2019s our culture, our movement. Kwaito brought a drastic change to the industry.\u201d<\/p>\n\n\n\n<p>His conversation sets the tone for a series grounded in authenticity, legacy and lived experience.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>Teaching, Entertaining, Inspiring<\/strong><\/p>\n\n\n\n<p>KiND is designed to be both a teaching moment and an entertainment platform.<\/p>\n\n\n\n<p>It speaks to curiosity, nostalgia and pride. It creates space to reflect on how language, music and identity have evolved, while inspiring a renewed appreciation for the foundations of South African sound.<\/p>\n\n\n\n<p>At its core, KiND is about passion for the music and respect for its roots.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>A Movement for the Digital Age<\/strong><\/p>\n\n\n\n<p>With a strong social media presence, teaser content and audience engagement at its centre, KiND is built to live beyond the podcast.<\/p>\n\n\n\n<p>It invites audiences to participate, remember, learn and reconnect.<\/p>\n\n\n\n<p>This is not just about looking back. It is about building a living archive and a renewed cultural movement.<\/p>\n\n\n\n<p>Follow the conversation on social media:<\/p>\n\n\n\n<p>Facebook: Kwaito is Not Dead<br \/>Instagram: kwaito_is_not_dead<br \/>Tik Tok: kwaito.is.not.dead<br \/>YouTube: KwaitoisNotDead<br \/>#revivekwaito, #kwaitoisnotdead, #KiND, #kwaitopioneers<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A new cultural platform is stepping in to reconnect South Africans with the sound that shaped a generation. KiND (Kwaito Is Not Dead), hosted by Sbu MaLawyer, launches on 1 April with Kwaito pioneer Joe Nina as its first guest. More than a podcast, KiND is a movement to bring Kwaito back to the people.&hellip; <a class=\"more-link\" href=\"https:\/\/www.samdb.co.za\/blogs\/blog\/2026\/03\/25\/kwaito-is-not-dead-kind-podcast-reignites-a-cultural-movement-for-a-new-generation\/\">Continue reading <span class=\"screen-reader-text\">Kwaito Is Not Dead: KiND Podcast Reignites a Cultural Movement for a New Generation<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":24575,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[159],"tags":[],"class_list":["post-24574","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music","entry"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2026\/03\/SBU-MALAWYER-AND-JOE-NINA.jpeg?fit=550%2C910&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/24574","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/comments?post=24574"}],"version-history":[{"count":1,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/24574\/revisions"}],"predecessor-version":[{"id":24576,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/24574\/revisions\/24576"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/media\/24575"}],"wp:attachment":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/media?parent=24574"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/categories?post=24574"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/tags?post=24574"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}