{"id":4319,"date":"2017-06-08T21:48:05","date_gmt":"2017-06-08T19:48:05","guid":{"rendered":"http:\/\/www.samdb.co.za\/blogs\/?p=4319"},"modified":"2017-06-08T21:48:05","modified_gmt":"2017-06-08T19:48:05","slug":"experience-the-mummys-resurrection-at-ster-kinekor-imax-from-9-june","status":"publish","type":"post","link":"https:\/\/www.samdb.co.za\/blogs\/blog\/2017\/06\/08\/experience-the-mummys-resurrection-at-ster-kinekor-imax-from-9-june\/","title":{"rendered":"Experience The Mummy&#8217;s Resurrection At Ster-kinekor Imax From 9 June"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-4322\" src=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2017\/06\/The-Mummy-Artwork.jpg?resize=300%2C477\" alt=\"\" width=\"300\" height=\"477\" srcset=\"https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2017\/06\/The-Mummy-Artwork.jpg?w=300&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.samdb.co.za\/blogs\/wp-content\/uploads\/2017\/06\/The-Mummy-Artwork.jpg?resize=189%2C300&amp;ssl=1 189w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>The Mummy tells the story of Ahmanet, an ancient pharaoh princess whose hunger for power saw her go into the dark side, leading to her mummification instead of claiming her place of being a pharaoh of ancient Egypt.<\/p>\n<p>After 1000 years, she is awakened from her crypt beneath the desert with the sole mission of world domination.<\/p>\n<p>The action-adventure horror film, where Gods and monsters meet, launches in South Africa on 9 June (Friday) and will show in IMAX theatres and Ster-Kinekor sites nationwide.<\/p>\n<p>Immerse yourself in the IMAX experience\u00ae of the modern-day reboot of The Mummy with its mix of horror, action and terror. The movie is an excellent introduction of the new wave of the monster-movie genre of Universal Studios.<\/p>\n<p>The Mummy has a stellar cast of A-listers, Oscar-winners, stunt master Tom Cruise playing Nick Morton and Russel Crowe as Dr Henry Jekyll. Former dancer-turned actress, Sofia Boutella is Princess Ahmanet.<\/p>\n<p>Ahmanet\u2019s modern-day transformation from bones and rags to a monster with captivating eyes can only be fully appreciated on the giant IMAX screen with its revolutionary projection system, which delivers lifelike, crystal-clear images.<\/p>\n<p>The powerful sound system, which delivers laser-aligned sound you can feel, will leave your ears buzzing as explosions of doom go off in the streets of London and mayhem ensues in the hot deserts of the Middle East. Eagle-eyed local viewers will be able to identify the scenes shot in Namibia, where shooting moved for two weeks during production.<\/p>\n<p>With the IMAX, customized theatre design, you will feel like you\u2019re doing the death-defying and zero gravity stunts, spinning through the air \u2013 and the 3D special effects, prosthetics come alive, leaving you wide-eyed and hungry for more.<\/p>\n<p>Director Alex Kurtzman said he wanted to honour the spirit of the classic monster films but he knew that generations of people had never seen those films.<\/p>\n<p>\u201cThe goal was to honour those things and bring something new to the table and ultimately not portray the history of what the monsters are,\u201d he said.<\/p>\n<p><iframe loading=\"lazy\" title=\"Director Alex Kurtzman Exclusive Interview - The Mummy\" width=\"750\" height=\"422\" src=\"https:\/\/www.youtube.com\/embed\/DI9mRGuYh54?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>This is one movie that will have you at the edge of your seat. So, strap in and brace yourself for an epic production, where evil is personified and darkness reigns supreme. This thrilling horror movie will have you terrified, horrified and satisfied \u2014 all at the same time.<\/p>\n<p>Enjoy the IMAX release of The Mummy \u2013 the IMAX\u00ae 3D Experience only at Ster-Kinekor\u2019s seven IMAX theatres across the country, situated at Eastgate in Johannesburg, Cradlestone Mall in Krugersdorp, Mall of Africa in Midrand, The Grove Mall in Pretoria, Gateway in Durban, Baywest Mall in Port Elizabeth and CapeGate in Cape Town.<\/p>\n<p>Bookings are now open. Members of the various Ster-Kinekor loyalty programmes will enjoy all the benefits and discounts offered by the different programmes from SK Club, Discovery Vitality and Edgars Club, when booking tickets for this film.<\/p>\n<p><iframe loading=\"lazy\" title=\"The Mummy Official Trailer #1 (2017) Tom Cruise, Sofia Boutella Action Movie HD\" width=\"750\" height=\"422\" src=\"https:\/\/www.youtube.com\/embed\/bwTFXVdbeEw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>It will be screened at IMAX theatres nationwide for two weeks only.<\/p>\n<p>This is a perfect film for action and horror movie buffs \u2013 a fitting night out with friends! In addition, The Mummy can also be enjoyed in the luxurious environment of Ster-Kinekor\u2019s Cine Prestige 3D cinemas at select sites. The film\u2019s running time is 2 hours and 09mins, and the classification is PG 13.<\/p>\n<p>For more information, and to book your tickets and the official launch of The Mummy, visit <a href=\"http:\/\/www.sterkinekor.com\" target=\"_blank\" rel=\"noopener\">www.sterkinekor.com<\/a> or the Ster-Kinekor app.\u00a0 Follow @sterkinekor on Twitter or Ster-Kinekor Theatres on Facebook. For queries, call Ticketline on 0861 MOVIES (668 437) or book at the box office.<\/p>\n<p>https:\/\/www.youtube.com\/watch?v=yAP5TobNCOI<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Mummy tells the story of Ahmanet, an ancient pharaoh princess whose hunger for power saw her go into the dark side, leading to her mummification instead of claiming her place of being a pharaoh of ancient Egypt. After 1000 years, she is awakened from her crypt beneath the desert with the sole mission of&hellip; <a class=\"more-link\" href=\"https:\/\/www.samdb.co.za\/blogs\/blog\/2017\/06\/08\/experience-the-mummys-resurrection-at-ster-kinekor-imax-from-9-june\/\">Continue reading <span class=\"screen-reader-text\">Experience The Mummy&#8217;s Resurrection At Ster-kinekor Imax From 9 June<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6],"tags":[91,84],"class_list":["post-4319","post","type-post","status-publish","format-standard","hentry","category-film","tag-imax","tag-ster-kinekor","entry"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/4319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/comments?post=4319"}],"version-history":[{"count":0,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/4319\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/media?parent=4319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/categories?post=4319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/tags?post=4319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}