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The partnership provides MTN Uganda customers a variety of options for a data-inclusive TIDAL membership as part of their mobile plan to gain access to exclusive high-quality streaming music, videos, concerts and more<\/p>\n
KAMPALA, Uganda, August 28, 2018\/ — Partnership kicks off in Uganda with three key activities<\/p>\n
Global music and video streaming platform, TIDAL (www.TIDAL.com<\/a>) in partnership with the leading communications operator in Uganda offering mobile & fixed telecommunications, MTN Uganda, have today announced an exciting, first-of-its kind collaboration.<\/p>\n The partnership provides MTN Uganda customers a variety of options for a data-inclusive TIDAL membership as part of their mobile plan to gain access to exclusive high-quality streaming music, videos, concerts and more.<\/p>\n \u201cAfrica is a continent that has long been an inspiration for music heard around the world and TIDAL is excited to highlight the vibrant musicians on our platform. TIDAL is also thrilled to bring a new wave of digital music to Uganda as part of this collaboration\u201d said Lior Tibon, COO TIDAL.<\/p>\n The partnership, launched in Uganda but set to be rolled out in other MTN operations across Africa comes with an array of membership options where customers can tap into one, three, seven and 30-day memberships, all of which include data and a free 30-day trial for all first-time members.<\/p>\n On the importance of MTN\u2019s partnership with TIDAL artist-owner Damian Marley noted:<\/p>\n \u201cI remember hearing stories about my father\u2018s records being destroyed once they got to Africa. They didn\u2019t want the people to hear the message in the music. What a beautiful day it is now when Africa will not only have access to my family\u2019s music but to all music that exists\u201d<\/p>\n Speaking about the launch of the partnership, Jason Kpana, SVP Artist & Label Relations, shared:<\/p>\n \u201cI\u2019m really looking forward to connecting with Uganda\u2019s musicians and helping to bring the TIDAL music streaming experience to fans across the country. We know MTN customers will love the diverse playlists, livestreams, videos and original content available on TIDAL.\u201d<\/p>\n The content on TIDAL offers a deeper look into not only the repertoire of artists, but the music that inspires the work they do. Editors across the globe showcase the hottest tracks across all genres and create soundtracks for key cultural moments \u2013 life, death, civil revolutions, works of literature, and movies that have caught the cultural zeitgeist.<\/p>\n .In celebration of the Ugandan music industry and the start of a digital music revolution, TIDAL and MTN Uganda announced advanced plans in organizing an exclusive Collaboration Conference and \u2018The MTN TIDAL Experience\u2019 which will be held on 27 and 29 September respectively. MTN Uganda Chief Marketing Officer, Olivier Prentout, gave more details about it:<\/p>\n \u201cThe Collaboration Conference will exclusively be attended by artists, music producers and promoters. The conference aims to bring artists together to learn about the evolution of the music industry across the globe and how to expand locally along with the help of TIDAL. Following the conference, \u201cThe MTN TIDAL Experience\u201d, featuring dancehall artist Kranium, Nigeria\u2019s DJ Spinall, our very own Beenie Gunter and local DJs are set to host the experience which will be held at the MTN Headquarters\u201d.<\/p>\n \u201cAt MTN we believe that everyone deserves the benefits of a modern, connected life. This partnership with TIDAL further demonstrates our strategic vision to lead the delivery of a bold, new digital world to our customers by making music more available on their smartphones. One product innovation MTN will add to the TIDAL subscriptions is the inclusion of data. MTN subscribers will be given the choice between daily, weekly and monthly packages payable only via Mobile Money (MoMo).\u201d added Olivier.<\/p>\n More information can be found on TIDAL.com\/MTN<\/a><\/p>\n Launched in 1998, MTN Uganda (www.MTN.co.ug<\/a>) is the leading communications operator in Uganda, offering Mobile & Fixed telecommunications, Mobile Money Services and Internet Service Provisioning. As at 30th June 2018, MTN Uganda recorded 10.5 million subscribers across Uganda. Visit us at www.MTN.co.ug<\/a>\u00a0 or follow us on www.YouTube.com\/mtnug<\/a> and www.Twitter.com\/mtnug<\/a> or www.Twitter.com\/mtnugpro<\/a> for assistance.<\/p>\n Launched in 1994, the MTN Group (www.MTN.com<\/a>) is a leading emerging market operator, connecting subscribers in 22 countries in Africa and the Middle East. The MTN Group is listed on the JSE Securities Exchange in South Africa under the share code: \u201cMTN.\u201d As of 30th June 2018, MTN recorded 223.4million subscribers with 24.1 million active Mobile Money users and 71.2 million active Data users across its operations in Afghanistan, Benin, Botswana, Cameroon, Cote d\u2019Ivoire, Ghana, Guinea Bissau, Guinea Republic, Iran, Liberia, Nigeria, Republic of Congo (Congo-Brazzaville), Rwanda, South Africa, Sudan, South Sudan, Swaziland, Syria, Uganda, Yemen and Zambia. Visit us at, www.MTNBusiness.com<\/a>, www.MTN.com<\/a> and www.MTNMMO.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":" The partnership provides MTN Uganda customers a variety of options for a data-inclusive TIDAL membership as part of their mobile plan to gain access to exclusive high-quality streaming music, videos, concerts and more KAMPALA, Uganda, August 28, 2018\/ — Partnership kicks off in Uganda with three key activities Launch Press Conference on Wednesday 22nd August… Continue reading Tidal And MTN Announce Trailblazing Partnership Bringing Pioneering Music And Video Streaming Service To Millions Of Customers Across Africa, Starting With Uganda<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[97],"tags":[],"class_list":["post-7431","post","type-post","status-publish","format-standard","hentry","category-online","entry"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/7431","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/comments?post=7431"}],"version-history":[{"count":0,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/7431\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/media?parent=7431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/categories?post=7431"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/tags?post=7431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}About MTN Uganda<\/h6>\n
About the MTN Group<\/h6>\n