{"id":8392,"date":"2019-04-15T21:50:33","date_gmt":"2019-04-15T19:50:33","guid":{"rendered":"http:\/\/www.samdb.co.za\/blogs\/?p=8392"},"modified":"2019-04-15T21:50:41","modified_gmt":"2019-04-15T19:50:41","slug":"e-launches-love-e-live-e-brand-campaign","status":"publish","type":"post","link":"https:\/\/www.samdb.co.za\/blogs\/blog\/2019\/04\/15\/e-launches-love-e-live-e-brand-campaign\/","title":{"rendered":"E! Launches Love E! Live E! Brand Campaign"},"content":{"rendered":"\n

E! launches Love E! Live E! Brand Campaign to celebrate 15 years in Africa, in partnership with DStv<\/strong><\/p>\n\n\n\n

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E! \u2013 NBCUniversal International Networks\u2019 global, multi-platform brand dedicated to all things pop culture \u2013 today announced its new brand campaign \u201cLove E! Live E!\u201d in Africa. The campaign was unveiled this evening at E!\u2019s special celebration event in Johannesburg, marking the channel\u2019s 15 year anniversary in Africa, in partnership with DStv.<\/p>\n\n\n\n

For the last 15 years, E! has proudly delivered African viewers unrivalled access to Hollywood. To celebrate these two pop culture\u2019s meshing, the Love E! Live E!brand campaign encapsulates the attitude of E! as bold, confident and unashamedly authentic. If you live and breathe celebrity, fun, glamour and entertainment \u2013 whether you\u2019re a regular on the red carpet, or your runway is living your best life and taking stunning selfies \u2013 then you Love E! Live E!<\/p>\n\n\n\n

The campaign features the ultimate blend of talent from Hollywood in the US, and the biggest names in African pop culture \u2013 bringing fans the very best of both continents. Fronted by E! Africa host Kat Sinivasan, the campaign includes E! News host Giuliana Rancic; Keeping Up with the Kardashians\u2019 selfie queen Kim Kardashian West; plastic surgeons to the stars Dr. Terry Dubrow and Dr. Paul Nassif from Botched; and How Do I Look? South Africa host Roxy Burger \u2013 plus African pop icons including Bonang Matheba, D\u2019Banj and Minnie Dlamini.<\/p>\n\n\n\n

The talent will feature in E! Africa\u2019s biggest ever off-air campaign, with a 360\u00b0 media-buy across outdoor, digital, radio and social \u2013 including a heavyweight TV campaign across NBCUniversal International Networks\u2019 portfolio of channels. The campaign will feature in key cities from Johannesburg and Cape Town to Lagos with high-impact sites showcasing building wraps for a six week period from mid-April.<\/p>\n\n\n\n

\u201cAs we mark our 15 year anniversary in Africa, in partnership with DStv, the Love E! Live E! brand campaign celebrates our passion for all things entertainment and celebrity \u2013 in a way that only E! Africa could do \u2013 by combining best-in-class talent from Hollywood and Africa,\u201d commented Lee Raftery, Managing Director UK Emerging Markets and Chief Marketing & Content Officer, NBCUniversal International. \u201cE! has a very exciting year ahead with the recent announcement of our new local commission, Celebrity Game Night, airing late 2019 with more details to follow in the coming months.\u201d<\/p>\n\n\n\n

Since 2004, E! has delivered the best of US reality television to Africa including the ever-popular series: Keeping Up with the Kardashians, Total Bellas, Very Cavallari, LadyGang, Dating #NoFilter, Botched and Hollywood Medium with Tyler Henry. Plus E! has developed exclusive local productions from The Search: E! Host South Africa to How Do I Look? South Africa \u2013 and new local commission Celebrity Game Night which will air later in 2019. E!\u2019s Live from the Red Carpet signature events keep fans connected to all their favourite stars during awards season and E! Newsairs nightly with breaking entertainment news and pop culture coverage.<\/p>\n\n\n\n

NBCUniversal International Networks\u2019 pop culture channel brand E! is available on DStv channel 124.<\/p>\n","protected":false},"excerpt":{"rendered":"

E! launches Love E! Live E! Brand Campaign to celebrate 15 years in Africa, in partnership with DStv E! \u2013 NBCUniversal International Networks\u2019 global, multi-platform brand dedicated to all things pop culture \u2013 today announced its new brand campaign \u201cLove E! Live E!\u201d in Africa. The campaign was unveiled this evening at E!\u2019s special celebration… Continue reading E! Launches Love E! Live E! Brand Campaign<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[10],"tags":[],"class_list":["post-8392","post","type-post","status-publish","format-standard","hentry","category-television","entry"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/8392","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/comments?post=8392"}],"version-history":[{"count":0,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/posts\/8392\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/media?parent=8392"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/categories?post=8392"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.samdb.co.za\/blogs\/wp-json\/wp\/v2\/tags?post=8392"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}